Fernández has worked over the past decades to create an eponymous fashion-forward, internationally acclaimed clothing brand that combines an equal interest in ethics and aesthetics. The brand’s politically aware design practice takes into consideration each of the design process conditions, as well as philosophy of creation rooted in the ethics of work, environmental issues and cultural preservation from indigenous processes. The brand has developed a deep, complex network of collaborators in different regions of Mexico, creating workshops and coalitions with which their textile traditions are fostered and propagated within the international platform of contemporary fashion.
On his side, Reyes’ multidisciplinary works integrate elements of theater, psychology and activism, in forms such as site-specific installations, musical recitals, conferences, therapy sessions and games, among others. Reyes is interested in exploring the complexities of modernism and technology development in relation to aesthetics and the social sphere. Some of his most emblematic projects repurpose objects as he investigates issues of citizenship and social betterment. The boundaries of Reyes' artistic career are constantly expanding as he integrates new philosophies. An overarching use of humor permeates his oeuvre, inviting diverse audiences to consider creativity and communication as tools for transformation.
As life partners, Fernández and Reyes are both interested in sparking social transformation through art, contesting the extenuating living and working conditions in late capitalism. Their work reveals a trust in the power of culture as a site for social change and in the domestic transmission of knowledge as part of political resistance. Together they have created a brutalist home and studio in the heart of Mexico City, which has become a laboratory for creation and the sharing of ideas, blurring the common perceptions about the limits between art and life.
As part of this exhibition and SCAD deFINE ART programming, Reyes will present his most recent marionette theater play titled "Manufacturing Mischief," on view 5 p.m. Wednesday, Feb. 27, 2019. Fernández will present a pop-up shop at SCAD FASH Museum of Fashion + Film in Atlanta, open to the public on Feb. 28 and 29 as well as March 1.
This exhibition is part of SCAD deFINE ART 2019, held Feb. 26–28 at university locations in Atlanta and Savannah, Georgia.